Wednesday 27 January 2010

Grim reality for Tiscali TV consumers.

We all know that Carphone Warehouse acquired Tiscali TV last year in a deal worth 236 million pounds. With it , it inherited the huge customer base of more than millions. But the problem for these consumers is that the Carphone Warehouse does not intend to join the rush or the race for providing and enhancing the broadband IPTV services under its canopy. And this announcement has disappointed the subscribers of Tiscali TV service, who for a long time haven’t been able to access the Broadband IPTV services anyway, after the acquisition. According to the CEO of Carphone, Charles Dunstone, the main reason for not investing in Broadband IPTV services is that the competition in this segment is already on the higher side with big industry players like Sky, Virgin Media and Freeview investing huge amount of money to score the winning goal. Sky TV offers are very attractive and wde range of channels. And Virgin Bundles apart from TV, offers broadband and phone also. It would be really foolish to even try competing with them. But he is optimistic about being able to provide the said service to the consumers after the Project Canvas comes into operation. This is not the story with only Carphone Warehouse. Orange, another mobile and broadband service provider in the country has refrained from investing in the IPTV services on similar grounds and is looking forward to successful launch and implementation of Project Canvas. So what exactly is this Project Canvas? Well project canvas is designed to create open standards environment for digital television receivers which are connected via broadband and will make the services of IPTV available on the TV sets of consumers. It was initiated by BBC, ITV and BT and the best part is that the subscribers of other broadband networks in the country will also be able to view the broadband IPTV services.

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